In The Press
Nov 12, 2008 AdWeek “Buzz Award” in the Public Relations Campaign category for the Jamie Lee Curtis cover
AARP was one of about 20 companies recognized as Buzz Award winners in various disciplines; AARP The Magazine’s May/June issue is the winner in their first-ever Public Relations category.
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AARP was one of about 20 companies recognized as Buzz Award winners in various disciplines; AARP The Magazine’s May/June issue is the winner in their first-ever Public Relations category.
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Aug 26, 2008 Old News is Good News
Most people know AARP as the Washington voice of the 50+ ... What you may not know: It's long been the publisher of the nation's largest magazines - by far- and now it's flexing its muscle online.
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Most people know AARP as the Washington voice of the 50+ ... What you may not know: It's long been the publisher of the nation's largest magazines - by far- and now it's flexing its muscle online.
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Mar 18, 2008 Working for AARP could have its perks
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Feb 11, 2008 Magazines Take a Hit at the Newsstand
Among the top 25 magazines in terms of total paid and verified circulation, only AARP (both the magazine and the AARP Bulletin) showed an increase of more than two percent over the second half of 2006.
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Among the top 25 magazines in terms of total paid and verified circulation, only AARP (both the magazine and the AARP Bulletin) showed an increase of more than two percent over the second half of 2006.
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Feb 04, 2008 Is The Ratecard Still Relevant
Pressure on the print and the rise of multiple platform deals have made almost everything a negotiation but the ratecard still has a role as a starting point, if nothing else...
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Pressure on the print and the rise of multiple platform deals have made almost everything a negotiation but the ratecard still has a role as a starting point, if nothing else...
Click Here to View Word (.doc)
Nov 12, 2007 Ad Age Media 360 media guide
http://brandedcontent.adage.com/360/brand.php?id=21
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http://brandedcontent.adage.com/360/brand.php?id=21
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May 29, 2007 AARP The Magazine Surpasses the Big 3-0
*With Latest MRI Study, Joins American Idol in Reaching More than 31 Million Consumers*
NEW YORK, N.Y. (May 23, 2007) – American Idol is neck and neck with AARP The Magazine... That’s right—each media bigwig draws nearly 31.5 million Americans an “episode,” ...
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*With Latest MRI Study, Joins American Idol in Reaching More than 31 Million Consumers*
NEW YORK, N.Y. (May 23, 2007) – American Idol is neck and neck with AARP The Magazine... That’s right—each media bigwig draws nearly 31.5 million Americans an “episode,” ...
Click Here to View Acrobat (.pdf)